We all know the benefits of India as a Quality BPO destination. With major business hubs like Bangalore, Gurgaon, Mumbai, Pune, Hyderabad reaching saturation with High realty prices, distances, cost of living and employee attrition, new destinations like Chandigarh, Ahmadabad and Jaipur are coming up big time.
Jaipur- The capital city of Rajasthan, just 4 hours drive from NCR (Delhi); famous as the Pink City of India and Country's major Tourist destination. Jaipur is known for its heritage, royalty, culture, peaceful government, hospitality and GREAT food for many decades. In recent times, Jaipur has come up as a major IT and ITES stop.
Major Benefits of Jaipur as a BPO destination:
- Low Cost of Commercial Real Estate and Manpower Prices
- Comfortable Housing distances for employees increasing Job Satisfaction
- Rising Women Employment and special safety measures by Local Government taking proactive measures.
- STPI Center with excellent services and great directive support to industry.
- Peaceful Government with stable control tenures and policies.
- KPOs like Financial Services booming due to large accounting background commerce graduate manpower.
- Exemplery MNC setups like Genpact, Deutsche Bank, Infosys, Teleperformance setting up large infrastructure
- Home Grown BPOs like VKALP, Go4Customers are coming up as well.
To support my views, I would like to site some case studies.
Genpact a world Leader in Global 3rd Party BPO has grown from 100 seats to over 3000 seats in Jaipur alone with 2 different sites in Jaipur and a new SEZ site is coming up. Jaipur Site boasts to be one of the best in cost, attrition and quality globally and continues to grow larger
Deutsche Bank has set up Global Processing Centre at Mahindra World City, Jaipur. B Operations International (DBOI) has set up this KPO for financial and investment back office processing.
Infosys Inaugurates its Second BPO Campus in Jaipur: Speaking on the occasion, Kris Gopalakrishnan, said, "Jaipur is becoming an exciting destination for the IT-ITES industry. The Honorable Chief Minister, Smt. Vasundhara Raje has proactively put in place progressive policies and has invested in infrastructure to ensure rapid growth. Our investment in the second campus firmly establishes Jaipur as a significant center for Infosys. We are extremely happy to be in Jaipur and acknowledge the support and encouragement of the state government."
Amongst these global giants another case study is of VKALP which started as a training company for the customer service Industry set up a 30 seater BPO in 2005. Since then, we have diversified into a globally competitive BPO in India with 250 worsktation BPO. Jaipur has allowed this entrepreneurship to grow and we are strongly focused to reach 1000 seats by 2011.
We Jaipurites, love our City, our sweets, our cricket, but are very serious about Jaipur developing as a MAJOR Buisness Hub in India and make a Global Impact.
Thanks for your time in reading this
Ruchir Gupta
ceo at vkalp dot com
Please also see some other writings on this topic:
http://www.business-standard.
http://www.bpowatchindia.com/
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It's good to know that Jaipur is emerging for good BPO services. BPO services are growing very vastly in India and offering many job openings to graduates.
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